Saturday 25 September 2010

For those who like things Raunchy.

Hangeul is an amazing script and it is fantastic at indicating exactly how a Korean word should be pronounced. It is not, however true for writing non Korean words. Korean does not have all the sounds of, say, English e.g. the A sound in “batter”. Also, some English sounds are considered distinct while Korean considers them the same thing e.g K/G or R/L. Another big problem is that the Korean language also has certain rules that allows sounds to be use only in predefined patterns e.g the CH sounds can not be at the end of a syllable, but must be at the beginning, followed by a vowel.

What we see in this photo is a Pizza Hut advert for “Spaghetti Dinner, Smart Lunch.” There are some things that should never be written in Korean and here is one of them. Spaghetti, no problem. Dinner, no problem, if you are using a British type accent. Smart, again, OK if you use speak British like. Then we get to Lunch...

The R/L is very blurry in Korean, but generally a ㄹ at the start of a syllable indicates a R sound. Guess where it is in the word Lunch? Oh, remember I mentioned earlier that CH cant be at the end of the word? The solution is to add a sound, in this case “Ee”.

So, if you are in the mood for a Smart Raunchy, then you are in the right place. Maybe not. ;)

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